task 2b digital platform products

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TASK 1C ANALYS A ADVERT

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https://www.youtube.com/watch?v=mnKPEsbTo9s BURGER KING ADVERTISMENT ANALYSIS Purpose The purpose for burger king to make an advertisement like this one is because they want to make people aware of what’s going on. A lot of young kids from the age of 11-19 get bullied and know body wants to do anything about it because they don’t want to get involved or its because they are scared it could back fire at them. The advertisement proves my statement when the majority of the customers saw the bullying take place but they didn’t do anything. However, in the advertisement of burger king they decided to prank some of the customers who didn’t help with the bullying and they gave them beat up burgers. The beat up burgers connotes to the kids that are getting bullied. The interesting thing is that all the customers who got that damaged burger started to demand new food or refund. This shows lack of humanity which people have towards each other and I think that burger king made this ...
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evaluation

Poster The first thing I did to make my poster was to draw a hand which was covered with chains. The chains and hand represent the amount of freedom they had which wasn’t much.as you can see there were broken chains as well which connotes that they were fighting and broke some of the chains which gave them more freedom. This was done myself and I scanned it into the laptop/my email. Through photoshop I used various of tools to adjust the image. I used the ‘magic wand tool’ to remove the unwanted outsides. After that I used the lasso tool to make the image sharper and have no edges sticking out etc. after that I used filter and sharpen to make the image more appealing the last step was to use adjustment on the right-hand side and use the graph [ curves] this gave the image its colour and I had to do this three times. The hand and chains show slavery and also lack of freedom and this links to reggae because some of the music produced by the artists were about freedom and slavery. We...
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evaluation

What were the aims of the brief from your chosen charity / campaign, and did you achieve them? I believe for the campaign short film the main target/ aim was to provide a film which will persuade the target audience that bullying is not acceptable and also it is wrong to watch while someone is getting bullied. One way we have shown that bullying is not wright is when we have the actor looking through his messages, and all he sees is disgusting comments. This is what happens in real life where someone is getting cyber bullied and it is left for someone to handle on their own and this can lead to either death or a second chance. Another way we have met our purpose on the brief is that we are meant to persuade the people who are getting cyber bullied to call a specific number which they will help the victim.     What were your original ideas and how did these develop throughout the project? Originally our ideas had the same context and role play however the locati...
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